Sunday, November 29, 2009

Dell Looking To Baseball And Nail Polish To Sell Laptops

Dell seems to be in the tech spotlight today, focusing especially on design rather than functionality. First with the press release of their new Adamo and now their designer laptops with designs ranging from baseball to nail polish. Dell has cut deals with the MLB association and OPI, an international nail polish and fashion company to create nail polish and baseball oriented designer laptops.

This is all part of the Dell Design Studio, which allows you to add on anything on your laptop that’s related to baseball or nail polish. Dell’s event had no mention of any specs today, instead focusing all on design, which seemed to be the theme of the event. As you can see in the image (Dell Laptop with Swarovski crystals), there is no limit in the imagination of the user, they can put whatever Dell has available right on the lid of your laptop. Check out more images of Dell’s crazy designer creations after the break.

While I like the idea that Dell is thinking about design and creativity, they’re going away from what used to make them great, solid hardware. Now they’re tryign these gimmicks to make money. Hopefully it works out for them, if not then it’s just another setback for a company trying to stop to maintain their ranking atop the computer manufacturing world.





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